14 Methods To Grow Your Email List

 Email  No Responses »
Aug 132010
 

14 Methods To Grow Your Email List

  1. Register an AWeber account and start your first email list
  2. Add an opt-in box to your blog
  3. Create a dedicated landing page for your newsletter
  4. Giveaway a free report
  5. Create a product and promote it using a launch process
  6. Recruit affiliates to promote your resources
  7. Create a Facebook fan page with an opt-in landing page
  8. Build a Twitter following and release great content to encouraging retweets
  9. Create a LinkedIn profile and interact in the community to build your network
  10. Become a quality user of Digg, Stumpleupon or Delicious to build your reputation power
  11. Start a YouTube video marketing campaign to drive traffic back to your blog and newsletter
  12. Buy a specific domain name just for branding your videos (like Yaro.TV)
  13. Encourage word of mouth and viral distribution by creating content that changes your industry
  14. Participate in on-topic conversations in leading forums in your industry
 Posted by at 11:59 am  Tagged with:

Combine these 3 things to revive an old list

 Email  No Responses »
Aug 102010
 

Combine these 3 things to revive an old list:

1. If you know your addresses are older than 6 months…don’t email them! If you choose to ignore my advice (which you probably will) then email them only once! If they are not interested in your first email then they won’t be interested in any other emails from you. If you keep attempting to email them they are just going to get annoyed and click the spam button. Spam complaints add up (it only takes 1 complaint out of a 1000 to get flagged) and your Email Service Provider, whether that’s Infusionsoft, Mail Chimp, Aweber, or Constant Contact will notice the high complaints and contact you about it …not good.

2. People love things that are free (especially on the internet). Encourage your list of contacts to sign up for your offer: an online video series, a special report, a contest, a discount on a product or service, coupons, or whatever else you can think of. The message needs to be real, relevant, and inspire your contacts to re-engage by clicking a link in the email.

3. In today’s internet environment people are seeking authenticity, be honest with them and they’ll appreciate it. Just tell them that you’ve been distracted and meant to keep in touch with them but dropped the ball. A way to encourage them to accept your apology is by giving them something for free. I suggest you tie honesty with your offer that way your list knows your sincere.

People ask me all the time “How do we clean up our old lists?” I tell them that no matter what you do your going to get complaints and all you can do is your best to reconnect with them. If you have an extremely large list then the best thing to do is start over with a fresh offer and try to rebuild that list from scratch, but this time keep in touch with them. Don’t let them sit in your database and collect digital dust. Leverage what you have to work with now and try to keep your complaints low.

 Posted by at 2:02 am  Tagged with: , , ,

Re: Anybody got advice on how to warm up a cold list?

 Marketing  No Responses »
Jun 052010
 

Re: Anybody got advice on how to warm up a cold list?

The suggestions above are all awesome.

Here’s how I did it with one of my lists – cold and disinterested. The list was built from people wanting a free download of an item they needed access to immediately and could care less for after they were done with it.

I gave them an update to that same product. A freebie. So I suggest you figure out a freebie you can give the list, without them needing to do a thing to receive it.

Then, I suggest writing a few notes to them over a couple of weeks. Talk about a few things that would be of interest to them, remind them of their freebie, and thank them for reading at the end.

Then, eventually work in slowly that you are working on something and you look forward to their honest feedback they can give you on it. You look at this list as a place you can go to for help, as they’ve been giving you such excellent feedback already about your other letters.

Always be VERY positive and VERY thankful. (without lots of !!!)

Then, eventually, send them to your squeeze page and ask them for their feedback regarding what you are giving away for free. Ask for advice about the video on the squeeze page. Ask for advice about the free item. Ask them for advice about anything and everything.

When you get advice, be sure to be thankful for it and take it into consideration. Or implement it immediately and let the list know.

If you get no advice? Then make up some advice, implement it, and let the list know and hank them for that awesome idea.

Then – to the new list you’ve built. Send them another freebie, beyond what the first squeeze freebie was. Thank them for their time. You appreciate them immensely.

It’ll take a little bit of time and effort – but you’ll have warmed up a list and built a new list. And you’ll have people appreciating you and your efforts, simply because you appreciated them and theirs.

 Posted by at 3:09 pm  Tagged with: ,
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